LOWERCASE Partner Tim Bruce Teaches at the School of the Art Institute of Chicago


Co-Founder Tim Bruce teaches design and typography in the Visual Communications program at the School of the Art Institute of Chicago (SAIC). Recently named “the most influential art college in the United States”, SAIC’s interdisciplinary approach to art and design gives students unparalleled opportunities to develop their creative and critical abilities, while working with renowned faculty who include many of the leading practitioners in their fields.

Tim’s faculty bio can be viewed at SAIC.

LOWERCASE Partner Tim Bruce Speaks at the Columbus Society of Communicating Arts


From CSCA – “At a time when so much of our work is born digital, Tim Bruce reminded us that…clients can benefit from a grittier, more hand-made effect. While the portfolio of his agency, LOWERCASE, is widely varied, Tim’s presentation to CSCA focused on his personal affection for folk art…and the influence it’s had on his client work. Tim’s funny and compelling presentation captivated the audience.”

Keynote speaker Tim Bruce, lays out a “Plan B” path for focusing on what matters most rather than what’s commonly expected.
CSCA promotes communication design and the context and function of visual, written, and interactive arts in industry, commerce, community, and education.

PDN Photo Annual Features LOWERCASE Custom-Designed and Built Client Website

LOWERCASE custom design and build for Paul Elledge Photography “iPhone. Once A Day, Everyday” website is featured in Photo Annual for Photo District News.
Photo District News is an award-winning monthly magazine for professional photographers. The Annual showcases outstanding work in the field of photography.

AR100 Award Show Bestows Six Top Honors to LOWERCASE Designed Annual Report

New York

LOWERCASE receives six top awards:
    Best of Show
    Best Printing
    Best Cover Design
    Top 10 Design
    Top 10 Photography
    Top 10 Typography
The Black Book AR100 & CSR Award Show is the country’s largest and most prestigious design competition for annual reports.

Damn Good: Top Designers Discuss Their All-Time Favorite Projects Profiles LOWERCASE Work

Brimming with inspiration, Damn Good highlights the favorite work of designers around the globe, showcasing their best and most passionate projects.
This unique and diverse collection challenges the status quo and typical industry boundaries, and also contains the stories behind the work—in the words of the creative teams who designed them. Damn Good features a bold range of design work, spanning 35 countries and multiple disciplines, including print, identity, packaging, interactive, and more.

Graphis Platinum Award Given to LOWERCASE

New York

Of the 100 award-winning reports, ten were selected to receive the highest honor – the Graphis Platinum Award. Lowercase is proud to be honored in this top group, having received the Platinum Award for the 2010 annual report we created for long-time client, Chicago Volunteer Legal Services.

Communication Arts’ Design Annual 50 Selects LOWERCASE Designed Annual Report

For the last 50 years, Communication Arts has published the best in visual communications from around the world. Attracting entries from over 40 countries, the Design Annual features the best posters, brochures, packaging, trademarks, corporate identity, annual reports, catalogs, letterheads and signage.
CA’s Design Annual juried competition is the most prestigious in the industry and the publication of results is the most popular edition of the year, reaching nearly 76,000 readers across the globe. Only 2% of the work entered is selected for the annual.

Type Directors Club Typography 29 Profiles LOWERCASE Designed Website for Paul Elledge


From the publisher—”For the past fifty-four years Type Directors Club has encouraged the graphic arts community to achieve excellence in typography through its annual competitions.”
Typography 29 is TDC’s newest annual volume devoted exclusively to typography; the book presents the finest work in this field. Selected from more than 2100 international submissions, the 225 winning designs are models of excellence and innovation in contemporary type design.

Graphis Design Annual Selects LOWERCASE Designed Annual Report for Prestigious Award

New York

From the publisher—”Graphis Design Annual features the year’s best international Design work in a variety of categories ranging from Annual Reports, Branding and Exhibitions to Logos, Packaging and Posters. With seven entries selected as Graphis Platinum winners and 199 Gold winners, the annual is an essential guide for Designers, Art Directors, Photographers and potential clients.”
“Every designer, every art director should measure every effort with a single question, ‘Is it worthy of Graphis?'”

Business Graphics from Rockport Publishers Profiles LOWERCASE’s Work for Two Companies


This rare, comprehensive study of graphic design drills down to reveal the undeniable relationship between design and business success. Whether it’s a complete redesign of a company’s identity or the launch of a new product or service, an effective design helps business communicate clearly and accurately in a compelling and valuable way.
Business Graphics present fifteen remarkable case studies and hundreds of innovative examples that illustrate how strategic and thoughtful design can positively affect business development, sustainability, and growth.

Letterhead & Logo Design 11 Honors Two LOWERCASE Designed Identities


From Rockport Publishers – this is the latest edition in the best-selling series annual Letterhead and Logo Design series. Inside, you’ll find the latest, most innovative, and exciting work in the field from well-known design leaders, new design firms and cutting-edge artists.

From logos to labels and business cards to envelopes, the creative techniques and full color images displayed in this broad international survey of work will inspire new design solutions for age-old challenges that beg for a fresh approach. Both design firms and their clients will find this an invaluable resource for inspiring, attention grabbing ideas that create a lasting impression.

LOWERCASE Partner Tim Bruce Chosen to Judge Artisan’s “The Match that Gives Back”

New York

To celebrate two decades of accomplishment and continued commitment to the design community, the New York and Chicago offices of Artisan are teaming together to announce the “The Match that Gives Back,” Artisan’s $20,000 Creative Competition.

This exciting initiative matches a deserving nonprofit organization with a talented designer or design team to produce creative services valued up to $20,000.

A prominent panel of marketing, academic and community leaders judge the winning design team and nonprofit to “make the match.”


Prestigious Graphis Poster Annual Profiles LOWERCASE Designed Poster

New York

Graphis Poster Annual features the best Poster designs of the year, selected from thousands of international entries. First published in 1944 Graphis, has become a compelling record of the most significant and influential work in Design, Advertising and Photography past and present. The Graphis Poster Annual is recognized as one of the world’s most respected Design competitions

LOWERCASE Honored with Graphis Gold Award

New York

LOWERCASE designed annual report for Chicago Volunteer Legal Services is selected for the Graphis Design Annual. First published in 1944 Graphis, has become a compelling record of the most significant and influential work in Design, Advertising and Photography past and present. The Graphis Design Annual is recognized as one of the world’s most respected Design competitions.

Graphis Honors LOWERCASE Designed Identity for Integrated Genomics

New York

First published in 1944, Graphis has become a compelling record of the most significant and influential work in Design, Advertising and Photography past and present. The Graphis Logo Design is recognized as one of the world’s most respected Design competitions
Integrated Genomics provides a full range of products and services to support research in microbial genomics, biochemistry and gene expression.

10th Annual Mohawk Show Selects LOWERCASE Work as a Finalist

New York

The Mohawk Show is a celebration of higher thinking in graphic design, developed for unique individuals who aspire to create communications that combine brilliant design, intelligent paper selection and superior production.
LOWERCASE work is included in The Mohawk Show 10 Exhibit, which appears around the country in 50 different venues.

Sappi Awards “Ideas That Matter” Grant to LOWERCASE and Make-A-Wish Foundation


Make-A-Wish of Northern Illinois strives to give a child the chance to be a child again, to provide them with hope and anticipation of a dream come true and the strength that comes with experiencing life without anxiety, if only for a short while.
Ideas That Matter is the industry’s only grant program aimed at helping designers contribute their talents to the charitable activities that they care about most. Sappi believes that the creative ideas of designers can have an impact beyond the aesthetic and that those ideas can be a powerful force for social good.

Step Inside Design 100 Bestows ‘Judge’s Selection’ to LOWERCASE Designed Annual Report

From Step Inside Design – “There is nothing ordinary about this report,”  says STEP 100 judge Anne Willoughby, describing her selection of the annual report for Chicago Volunteer Legal Services (CVLS) from this year’s competition.
“Titled ‘Lawyers Solve Problems’, the piece was prepared by Chicago design firm LOWERCASE, employing techniques that are seldom, if ever, translated to the annual report format.”

LOWERCASE Profiled in Graphic Design USA’s article “Annual Reports in a Time of Change”

New York

From the interview – “Challenging economies have the great benefit of focusing people more clearly on needs and benefits. Annual reports have been and will continue to be a great communication channel if they are clearly aligned with the needs of an organization – this is true in good times and bad times.”
“If you are choosing to invest in a specific segment of an industry, how do you chose between similarly positioned companies? If you are investing in the public good through a non-profit, how do you evaluate which organization will most effectively use your investment? Format, media, impact, style and form are all tools for good designers with their eye clearly on the goal – an effective, successful client. Design is advocacy.”

— Tim Bruce, Partner, Creative Director, LOWERCASE Inc.